I find that a lot of my girl friends and even some of my guy friends find themselves in the following situation:
Sally and Jim have been dating for almost 3 years now and Sally is starting to feel a bit neglected. Jim doesn't compliment her anymore, or try to romance her and doesn't put much effort in to impressing her. Their relationship has fallen into a comfortable slump. There is not much need to try anymore because there is the guarantee that the person you're with will just always be around so what's the point of buying her roses or telling her she's beautiful? Right? WRONG.
Now Sally can choose a number of paths which could include cheating or ending her relationship. But if she really loves Jim, she will have to acknowledge what I like to call "The Cadbury Egg Hypothesis".
You see, Sally is being a Hershey Bar. Hershey Bar's can be found at Supermarkets, Deli's, Pharmacies, and so on, year round. Cadbury Cream Eggs are only available on Easter. You can't help but crave them because they're not something you see on the shelf every day. You dream of the chocolate egg shape outside and the creamy orange and white inside (though really, what's that cream made of?) in September-March and then April rolls around and you see the infamous commercial of the rabbit laying an egg. Your stomach shoots fireworks (think Katy Perry) of happiness and you literally get up and drive to your nearest grocery store and by the boxes by the dozen (I exaggerate a bit).
Therefore, Sally needs to stop being an oh-so-available Hershey Bar (be less needy, call him less, don't see him every single day or just go out with some friends once or twice a week) and start being a far less available cream egg. This will create a desire in Jim because he will start craving some not so available Sally.
Moral of the story: Be a Cadbury Cream Egg.
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